Benefits of Mail Order Advertising
Direct mail marketing is the more traditional marketing campaign process, but print ads have been shown to be more effective than online ads.
It only takes a look at your computer to understand the potential of direct mail. While inboxes fill up with unread emails, the majority of people still check their post, helping you get through to the right people.
They offer a unique experience in an increasingly online world, letting your customers hold on to and return to your advertisements time and again, while online ads are sen once and forgotten.
Online ads provide convenience, letting customers click through and buy your products with just a few clicks, so are perfect for attracting impulse purchases. However, mail order advertising helps develop customer loyalty and trust for larger buys. As part of your campaign, we will help you work out how best to develop this relationship with your customers, as well as how best to utilise mail order advertising.
Effective types of Mail Order Marketing
Direct mail marketing can take many forms and if used optimally, can generate huge responses from your customers. The types of direct mail can include:
- Self mailers
- Lead letters
We will work with you to find the best medium to suit your product, your business and your customers to generate the best possible return on your investment.
If you would like to speak to one of our team about what direct mail order marketing can do for your company – just give us a call or use our contact form below.